Montale Paris encountered the need to create commercials for launching an advertising campaign for their flagship perfume in a new market. To achieve this, they collaborated with the leading cosmetics distributor in the target region and engaged a popular artist with over million followers to represent the brand in that market. In this project, our team developed the concept for how the artist would interact with the product and crafted the script for the filming set in Paris, and managed and produced the entire video production process.